TheBenefitsNot everything that can be counted counts, and not everything that counts can be counted. Albert Einstein |
Return on Investment
Coaching is the fastest growing phenomenon in organisational development and successful companies point to coaching as a necessary, and very effective, tool in their transformation and growth process.
In November 2001, MetrixGlobal conducted a case study on ROI of executive coaching. The conclusion was that: “Coaching produced a 529% return on investment and significant intangible benefits to the business. Including the financial benefits from employee retention boosted the overall ROI to 788%” The reports authors noted: “Coaching sessions were rich learning environments that enabled the learning to be applied to a variety of business situations. Decision-making, team performance and the motivation of others were enhanced. Many of these business applications contributed annualised financial benefits. Other applications created significant intangible benefits. Overall, the participants appreciated their coaching experiences and would highly recommend coaching to others.” Many other studies have reached the same conclusion – that coaching is a powerful way of achieving lasting change. |